Blog Post

Apply for the First Startl Mobile Learning Design Boost

Applications for the first Startl Design Boost are now open.  Help us spread the word to budding entrepreneurs and designers interested  in developing cutting edge mobile applications for learning! Developed in conjunction with IDEO, the first Startl Boost, a five day building, hacking, business and human centered design immersion  will be held at the Pratt Institute in New York City, March 15-19, 2010.
There is no cost for the program itself,  applicants just need to find their  way to the Big Apple and crash with friends for a few days.
Please help us spread the word
1. Forward this email to potential applicants
2. Tweet to your followers: Startl Mobile Learning Design Boost: Apply Now
3. Post  on your Facebook page: Startl Mobile Learning Design Boost: Apply  Now

Details of the workshop:

Day 1: Define the Idea: Participants present ideas and set criteria for their proposed mobile learning application.

Day 2: Validate the Idea: Participants conduct research with end users and get feedback with learning and marketing experts about their mobile learning app.

Day 3: Design the idea: Participants storyboard their refined idea for mobile learning app and begin creating/modifying their prototype.

Day 4: Share the idea: Participants create presentation deck to “pitch” their mobile learning app and finalize their prototype.

Day 5: Pitch the idea: Participants will present “pitches” and prototypes to an audience that includes a panel of users, industry experts, and market investors.

Participants will receive specific feedback on what is needed to  bring the application to next phase of product design and development. In partnerships with the Pearson Foundation’s Mobile Learning Institute,  participants will have the opportunity to test their prototypes with targeted audiences. The top three teams will be invited to present to a larger audience at the Venture Capital in Education Summit in June in NYC.

While the Startl Design Boost is open to mobile learning applications for all ages, teams creating apps for children ages 3-11 can also apply for the inaugural Cooney Center Prizes for Innovation in Children’s Learning, a national competition intended to generate digital educational innovations with prizes up to $50,000, as well as ongoing business planning support from The Joan Ganz Cooney Center and Sesame Workshop. 

Many thanks,
Laurie Racine, Diana Rhoten, Phoenix Wang
The Startl Team 
Startl is a new social enterprise dedicated to bringing digital learning innovations to the market.
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