Social Media for Teaching and Learning

Friday, October 19, 2012 - 9:00am

Social Media for Teaching and Learning

For several years, Pearson has been researching faculty use of social media for personal, professional and teaching uses. For this special event, we have gathered social media researchers and practitioners from across higher education. Please join us for engaging, interactive sessions and plenty of opportunities for connecting with other innovative educators. This event is perfect for educators looking to expand their teaching with social tools, instructional designers, deans of academic technology, chief information officers, and chief technology officers.


Friday, October 19, 2012


Sheraton Boston Hotel
Constitution Ballroom
39 Dalton Street,
Boston, MA 02199



Social Media for Teaching and Learning


9:00 - 9:45 am (Constitution Foyer)Registration and Continental Breakfast10:00 - 10:15 am (Constitution Ballroom)Welcome Remarks, Hester Tinti-Kane, Pearson10:15 - 11:15 am (Constitution Ballroom)Major Findings from the 2012 Social Media in Higher Education Report with Hester Tinti-Kane, Pearson, Jeff Seaman, Babson Survey Research Group and Mike Moran, Converseon11:15 am - 12:00 pm (Constitution Ballroom)Social Media for Establishing Learning Communitieswith Krista Jackman, University of New Hampshire12:00 pm - 1:00 pm (Back Bay B)Lunch1:15 - 2:15 pm (Constitution Ballroom)Creating Pedagogy for Social Knowledge Networkswith Marni Baker Stein and Lisa Minetti, Columbia University2:15 - 3:00 pm (Constitution Ballroom)Social Media for Engaging Multiple Learning Styleswith Eric Gordon, Emerson College and Rey Junco,
Berkman Center for Internet & Society3:00 - 3:45 pm (Constitution Ballroom)Education 3.0 with Jeff Borden, Pearson3:45 - 4:00 pm (Constitution Ballroom)Closing Remarks, Hester Tinti-Kane, Pearson

Session Descriptions

Major Findings from the 2012 Social Media in Higher Education Report

Hester Tinti-KaneJeff Seaman and Mike Moran will discuss the findings of the 2012 Social Media in Higher Education survey, which asked a representative national sample of teaching college professors nationwide if and how they use social media in the classroom. Learn how social media relates to classroom instruction, online learning and how it can bridge the gap between students and faculty. The session will examine which social media sites are most popular for faculty as well as the concerns and barriers that they see in adopting social media as part of their teaching process.

Social Media for Establishing Learning Communities

This session will focus on the anecdotal experience of Krista Jackman's use of Twitter inFreshman Composition at the University of New Hampshire, English 401. Krista developed pedagogy that used Twitter for a dual purpose: as an experiment designed to facilitate a feeling of community, prior to the start of a Residential Learning Community, and to introduce the the function of critical analysis. Join us as we explore the use and impact of social media on one composition classroom.

Creating Pedagogy for Social Knowledge Networks

Marni Baker Stein develops curriculum and leverages tools that support authentic, open communication with the goal of creating a social knowledge network. In this session, Marni and her colleague Lisa Minetti explains the value of this work, the challenges and the successes. She will speak to the need for a new pedagogy to build out true social knowledge networks and the history of her work in this area. As a design partner for the Social Learning Interface in Pearson's OpenClass, Marni focuses on the analytic capabilities that provide measurement for learning outcomes. She will speak to the research underway with Pearson that reveals how knowledge is absorbed, transferred, applied, produced and networked in socially-designed online courses.

Social Media for Engaging Multiple Learning Styles, Eric Gordon and Rey Junco

Rey Junco and Eric Gordon will discuss how online social spaces are transforming classroom engagement. Specifically, they will address how these spaces can improve student capacity to participate in class dialogue by allowing a safer, slightly less ego-invested method of interaction. Additionally, they will address how these spaces can help build trust in the academic institutions on which students depend. This trust is premised on a student’s control over their privacy settings and the authenticity of their interactions - concepts that have considerable influence over student creativity and participation. Finally, Rey and Eric will demonstrate some of their own software projects that provide some preliminary evidence of these dynamics and illustrate the affordances of well-designed online social spaces for student engagement.

Education 3.0

In this session, Jeff Borden explains that as technology informs educational processes for delivery, assessment, content creation, and more, the evolution of that technology is transforming teaching and learning. But, as we shift from Web 2.0 to Web 3.0, education must filter through the glitz and "shiny objects" to best understand what actually works and what does not. This presentation will draw on educational best practices from past to present (and even look to the future). From Bloom to Kolb to Johnson and Johnson, rote memorization to authentic assessment, learning theory to practical application, the World Wide Web has tools that not only help educators promote sound pedagogy, but advance it. Beyond Web 2.0, Internet based technology can be utilized in various contexts and techniques to encourage learning from all student types. From simulation to collaborative learning, web based instruction can facilitate learning across generations, gender, and learning preferences.

Participants will leave this presentation with an extensive list of web resources, most of which are free, that instructors and developers can use in the classroom (on ground or online). During this session, participants will both see examples of and hear theory specific to practical strategies for both presentation and assessment in the classroom including:

  • Learning Styles - realistic classroom expectations for brain / learning theory
  • Generational Learning Theory
  • Best Practices in Delivery
  • Authentic Tasks and Assessment Techniques
  • Technology Infusion - including social networks, communication, interaction, simulations, Web
  • 2.0, Widgets, etc.
  • Educational Variance
  • Curriculum Integration